DM Automation for Real Estate Agents and Agencies

For real estate agents & teams who want to source more qualified buyers

Sellers want the best buyer at the highest price.

Serious buyers are hard to find. You have seconds to get their attention.

The solution? Stampede Social
Comment automation connects you in real time, before they move on.

Get more qualified buyers in 3 easy steps.

Use Instagram to earn higher commissions and get more qualified buyers.

1
Post your listing.
Post or go Live. Say “Comment LISTING.”
418 Linden Ave
418 Linden Ave
Comment LISTING for the link!
2
Buyers comment.
One word on your post, reel or Live.
Buyer
LISTING
3
Instant DM.
The listing lands in their DMs.
New message
418 Linden Ave
418 Linden Ave
View listing →

With Stampede, you get:

Every buyer answered in seconds, 24/7. Leads reached within an hour are nearly 7x more likely to qualify.*
Serious buyers, flagged. Comments like “I love this house” get caught, even without the keyword.
Proof for your sellers. See who commented, who clicked, and when, on every post.
One setup, every listing. Buyers comment “LISTING” and Stampede replies. Set it up once and you’re done.
We turn Instagram into a buyer pipeline
*Harvard Business Review, “The Short Life of Online Sales Leads,” 2011.
Now showing

See how we get you more LEADS

Built for agents and teams. We'll walk you through it on a quick call.

  • How does Instagram comment-to-DM automation work for real estate?

    You post a listing and tell people to comment a keyword like HOME. Stampede watches the comments, and the second someone types it, they get a DM with the listing details, photos, and your link.  

  • Will Instagram flag my account for automating DMs?

    No. Stampede is built on Meta's official Instagram API and Stampede is a Meta-approved partner. The DMs go out through the same channel Meta provides for business messaging, not through a browser bot or a logged-in session.

  • Does Stampede reply to everyone, or can I take over myself?

    Everyone gets the instant reply, 24/7. Stampede also flags the higher-intent comments that didn't trigger a campaign, like someone asking about a showing or a price, and you can step into any DM yourself whenever you want.

  • What can I actually prove to a seller with this?

    You get per-listing numbers: how many people commented, how many got a DM, and how many clicked through to the listing. That is a real engagement report for a listing presentation instead of a screenshot of likes.  

  • Do I need a big following for this to be worth it?

    No. The math is about conversion, not reach. If 30 people comment on a listing and all 30 get details in their DMs within seconds, that beats 3,000 views and nobody reached.